I’m a designer focused on integrating brand and experience to drive user engagement and enjoyment.

My specialties include Visual Design, UI/UX, Art Direction and Branding.

I enjoy applying my experience to help my clients succeed.

Whether I’m building a team, collaborating with a company or hitting the ground running with an agency, I bring over 10 years of experience with me to solve any design challenge.

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Skills

Communication, listening, empathy, strategic thinking, attention to detail, team building.

Photoshop
Indesign
Illustrator
Sketch
Invision
Wordpress
HTML

Specialties

Visual Design, UI/UX, Art Direction and Branding.

STRATEGY

Ask questions, a lot of them. I design systems with consideration for the short and long term goals of the project and how they align with the business.

DESIGN

Know your tools and your resources. Collaborate with key people, prototype, test, repeat.

UX/UI/Visual Design

Understand the problem you are trying to solve and who you are solving it for. Provide the best possible experience. Test. Repeat. Design it pixel perfect.

BRANDING

Branding gets emotional. It sets the foundation for look, feel, voice, tone, values and a guide for what’s next. Great branding will align you in the hearts and minds of your customers.

Teams I’ve Worked With

I’ve collaborated with, hired and lead designers, in-house teams and agencies. I thrive on a small design team with mentor/mentee opportunities.

Mimi Rosenheim
Mimi Rosenheim

Director of Online Marketing, Castlight Health

Shane Hartley
Shane Hartley

Art Director, Wizkids Games

Margo Chase
Margo Chase

Founder + Executive Creative Director, Chase Design

Alana is a talented hard working designer with a great depth of experience and sensibility to come up with real world design solutions. She has a great sense of style on multiple levels and her personality puts you at ease making her a great person to work with. She is clear in her communication and respectful of everyone. She's great at collaboration as well as keeping up on her work independently.

Karl Shibayama
Designer + Photographer

Thanks for gracing our team with your design talent and level-headed perspective.

Glenwood Barbee
Senior Marketing Manager
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