I’m a designer focused on the intersection of user needs and business goals.

My specialties include Product Design, User Experience, Interaction Design, Creative Direction and Team Building.

I enjoy applying my experience to help my team succeed.

Whether I’m building a team, collaborating with a company or hitting the ground running with an agency, I bring over 10 years of experience with me to solve any design challenge.

AL_head_rgb

oshine-v21-2

Skills

Empathy, communication, listening, strategic thinking, attention to detail, leadership and team building.

Sketch
Invision
Illustrator, Photoshop, indesign
HTML and CSS

Specialties

Product Design, User Experience, and Creative Direction.

PRODUCT

Ask questions, a lot of them. I design products and systems based on user insights with consideration for the short and long-term goals of the company.

UX

Understand the problem you are trying to solve and who you are solving it for. Eliminate pain points to provide the best possible experience for the user. Research, sketch, prototype, test. Repeat.

VISUAL DESIGN

Create delight and design it pixel perfect. Know your design tools, components, guides and resources. Collaborate with key people and show a compelling visual story.

BRANDING

Branding gets emotional. It sets the foundation for look, feel, voice, tone, values and a guide for what’s next. Great branding will align you in the hearts and minds of your users.

Teams I Work With

I hire, lead and collaborate with designers and cross-functional teams. I thrive on a small to medium sized design team that is dedicated to solving real-world problems.

Mimi Rosenheim
Mimi Rosenheim

Director of Online Marketing, Castlight Health

Shane Hartley
Shane Hartley

Art Director, Wizkids Games

Margo Chase
Margo Chase

Founder + Executive Creative Director, Chase Design

Alana is a talented hard working designer with a great depth of experience and sensibility to come up with real world design solutions. She has a great sense of style on multiple levels and her personality puts you at ease making her a great person to work with. She is clear in her communication and respectful of everyone. She's great at collaboration as well as keeping up on her work independently.

Karl Shibayama
Designer + Photographer

Thanks for gracing our team with your design talent and level-headed perspective.

Glenwood Barbee
Senior Marketing Manager
HAVE AN OPPORTUNITY?
Contact